KNOW CANADA - a rethink of perceptions
The Studio360 Redesigns series which has previously tackled “Teachers” and Valentine’s Day gave Bruce Mau Design (BMD) the brief to “fix the image problem Canada has here in the United States”.
BMD employs the very recognizable red bars of the Canadian flag to frame all things Canadian including icons to inventions to actual places and people. The intent is to educate Americans on their northern neighbours. Rather than actually redesigning a flag or logo, BMD used design to communicate content. See more here…(http://knowcanada.org/)